Mercedes-Benz
India further consolidated its product offensive for the Indian market
by launching the dynamic and efficient performance car E 63 AMG, at the Buddh International Circuit in Greater Noida. The comprehensively modernized E 63 AMG provides perfect combination of jaw-dropping performance and low fuel consumption with its new efficient engine. The new E 63 AMG was launched by Mr. Eberhard Kern, Managing Director and CEO, Mercedes-Benz India.
Mr.
Eberhard Kern commented on the launch of the new E 63 AMG, “The E 63
AMG combines the attributes of a sports car with the practicality of a
luxury sedan. The stunning new design idiom is in line with the new AMG
design philosophy. The connoisseurs of Mercedes-Benz AMG vehicles will
now experience the performance and driving dynamics of the E 63 AMG more
with the broader scope of standard equipment and appointments. The new E
63 AMG continues to be the pinnacle of technical prowess with added
power and enhanced performance making it a practical super car. With the
launch of the new E 63 AMG Mercedes-Benz India reiterates the
philosophy of Best or Nothing for its customers.”
The E 63 AMG presents the new AMG design philosophy. Predominant
elements are the AMG "twin blade" radiator grille in silver chrome and
the so-called "A-wing". The new, three-dimensional air deflector spans
the entire width of the AMG front apron, presenting the stylized "A"
which is a hallmark of AMG vehicles. The "A-wing" painted in the car's
exterior colour with a trim strip in silver chrome provides the backdrop
for three large cooling air intake openings. On the side air intakes,
black flics provide for an ideal inflow of air into the cooling modules,
while at the bottom a front splitter painted in the car's exterior
colour helps to reduce lift. Convex and concave surfaces dynamically
combine the new front end of the E 63 AMG featuring a sculptural design
with the distinctive flared wings on which "V8 BITURBO" lettering
alludes to the superior engine power on board. The striking air outlet
openings at the sides, the black grille and the two sets of twin chrome
tailpipes belonging to the AMG sports exhaust system lend the rear an
impression of width. The black diffuser insert with pronounced fins
provides the E 63 AMG with a powerful touch of race track atmosphere at
the rear.
The new E 63 AMG is unrivalled in this segment with its variety and
innovations. The vehicle is equipped with the AMG 5.5-litre V8 BITURBO
engine with a displacement of 5461 cc, the eight-cylinder engine
develops a peak output of 410 kW (557 hp) @5500 rpm and a torque of 720
Nm @ 1750-5250. E 63 AMG also achieves exceptional performance:
acceleration from zero to 100 km/h takes merely 4.2 seconds and the top
speed is 250 km/h (electronically limited).The new E 63 AMG features an
AMG SPEEDSHIFT MCT 7-speed sports transmission.
The transmission
modes “C” (Controlled Efficiency), "S" (Sport), "S+" (Sport plus) and
"M" (Manual) enhance the car's agility and driving dynamics quite
noticeably. Race Start function ensures shorter response times, higher
engine speeds and more spontaneous gear changes, demonstrating the full
potential of the new AMG V8 BITURBO engine. In S, S+ and M modes, not
only is the stop/start function deactivated but, at full load, the
engine management system partially suppresses the cylinders. This
carefully managed interruption to ignition and injection results in
faster gear changes and an emotive acoustic effect. The automatic
double-declutching function in reverse gear provides the perfect
complement.
The AMG 5.5-litre V8 BITURBO engine, the company claims, is the most
efficient series production V8 engine around. The fuel consumption
confirms its credentials: running on 9.8 litres per 100 kilometres. The
new E 63 AMG demonstrates in impressive fashion how fascinating dynamics
and low fuel consumption can be combined to perfection. A major
contribution to the car's exemplary reduction in fuel consumption
figures is also made by the AMG SPEEDSHIFT MCT 7-speed sports
transmission.
The AMG Exterior Carbon-Fibre package adds a
sporting flair to the new E 63 AMG. Highlights of AMG Exterior
Carbon-Fibre Package include the A-wing of the AMG front apron, inlays
in the AMG side skirts, and the carbon-finish top section of the AMG
rear apron. This package further enhances the dynamic appeal offering an
effective contrast to the vehicle paint finish.
The dynamic exclusive atmosphere inside the car is accentuated by the
Nappa leather upholstery. The black interior of the E 63 AMG features
grey contrasting topstitching on the AMG sports seats, the door centre
panels, the door armrests and the centre console. Silver seat belts are
also part of this standard interior. The rim of the AMG Performance
steering wheel in black Nappa leather is flattened at the top and bottom
and boasts grip areas in Alcantara® and grey contrasting stitching. The
front head restraints of the AMG sports seats incorporate exclusive
embossed AMG emblems.
Safety has always been a priority for
Mercedes-Benz which is very well established with the 8 airbags equipped
in the new E 63 AMG. There is an adaptive dual stage airbags for driver
and front passenger, side impact air-bags for driver and front
passenger and window airbags.
The price of the new E 63 AMG is Rs. 12,900,000 ex-Showroom Delhi.
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